Nordic and Future Electronics enter global distribution partnership
Leading technology distributor Future Electronics is set to distribute Nordic Semiconductor products globally, under a new agreement recently signed between the two companies.
The agreement sees Future added to Nordic’s group of global distribution partners, and involves Future bringing Nordic’s entire current product line to market. Future will also stock modules from Nordic module partners.
“We are extremely pleased to establish this strategic partnership,” said Geir Langeland, EVP Sales and Marketing at Nordic Semiconductor.
“Future is an ideal fit for Nordic’s products. They have a strong footprint in wireless, and excellent relationships with customers who are looking to connect with Nordic,” he said.
“Future has a long track record of excellence in key markets and customer segments, and we’re excited about the opportunities this new partnership opens up in the broad market.” said Langeland.
“This new partnership offers great value for all parties, especially our end customers,” said Matthew Rotholz, Corporate Vice-President of Future Connectivity Solutions.
“Both companies have built stellar reputations in the field, and it’s fitting that we are now bringing the two brands together, to take Nordic to market globally via Future.” he concluded.
Effective immediately, Nordic products are available across the 44 countries in Future’s global network.