Ultra low power (ULP) RF specialist Nordic Semiconductor ASA (OSE: NOD), today announces that it has produced an on-line 'how-to' video of its recently launched iOS Demo App. The iOS Demo App is based on a proven API (Application Programming Interface) from expert smartphone fitness technology company – Wahoo Fitness – that is designed to provide developers with an ideal starting point and ready-built design framework to accelerate development of ANT+™ and Bluetooth Smart (as Bluetooth low energy will now be marketed to consumers) wireless connectivity apps and accessories for the iPhone^® 4S.

The nRFready iOS Demo App sample application for the iPhone 4S – which will soon be available for download from the Apple APP store – can be used to fast-track the development of ANT+ and Bluetooth Smart enabled apps and accessories for the iPhone 4S – and is designed to complement Nordic's market-leading nRF8000 Series Bluetooth low energy and nRF24AP2 Series ANT solutions – to provide a complete end-to-end, product development solution.

The nRFready iOS Demo App is a fully functional application that will work with a wide range of the most popular ANT+ and Bluetooth Smart accessories such as wireless heart rate straps, foot pods, bike speed-distance, cadence, and power sensors, temperature sensors, proximity tags, weight scales, and blood pressure monitors.

This includes the world's first commercially-available Bluetooth Smart heart-rate belt monitor from Wahoo Fitness that is available to purchase now from the company's website for use with the iPhone 4S.

"This 'how-to' video and the iOS Demo App are just the beginning," comments Geir Langeland, Nordic Semiconductor's Director of Sales & Marketing. "Nordic plans to release many more videos over the coming weeks and months and to expand its support to other smartphone platforms as well as adding sample application support for even more wireless accessories."

The nRFready iOS Demo App is available today for nRF8000 and nRF24AP2 Series IC customers. Watch the iOS Demo App video.